![]() Sasha Fierce ultimately falls short of this goal. Yet though the electro pounding of Sweet Dreams or the wild Radio might be standouts here, there's nothing that announces Beyonce's experimental side like the raging Ring The Alarm from B'DayĪn attempt no doubt for credibility and importance, I Am. Sasha is B's on-stage personality and the hair flicking, stiletto strutting beats of Diva with it's dictionary defining ''diva is the female version of a hustler'' prove it. You'll wake up sharpish though when it's time for disc 2, as Beyonce is gone, replaced by the hilariously monikered Sasha Fierce. Unfortunately when faced with six ballads in a row, you might find yourself dropping off into a deep slumber, no matter how good they are. The simple, If I Were A Boy, is ably joined by the very strange, but wonderful Ave Maria and Ryan Tedder's Bleeding Love-lite, Halo. Disc 1, labelled 'I Am', reveals the 'real' Beyonce behind the makeup, baring her soul with insecurities about love. For this album Beyonce has split her personality into two. Double albums usually make us pull an ugly face (Back To Basics, anyone?) but we guess at least this has a point, almost. It's certainly not to Beyonce who, on this, her third solo album, has spread 11 songs over two discs in order to create a 'concept'. In a world ruled by downloads perhaps the flow of tracklistings, once pored over for hours by record labels, isn't that important any more. ![]()
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